AI Insights · Timothy · April 2022
Top 5 Toddlers Games Apps Performance in Oceania for Q1 2022
Analyzing the performance of the top 5 toddlers games apps in Oceania during Q1 2022, including trends in downloads, revenue, and active users.
Throughout the first quarter of 2022, the top 5 toddlers games apps experienced varying trends in downloads, revenue, and active users in Oceania. Here’s a closer look at each app's performance based on data from Sensor Tower.
My Talking Tom showed a notable increase in both downloads and active users at the start of February. Weekly downloads peaked at around 20K in early February, while active users reached a high of approximately 101.7K in the week of February 21. Revenue fluctuated throughout the quarter, with the highest weekly revenue being about $906 in the second week of February.
Reading Eggs - Learn to Read consistently performed well in terms of revenue, peaking at roughly $114K in the last week of February. Weekly downloads saw a gradual increase, reaching up to 12.6K in the week of February 21. Active users also trended upwards, peaking at around 67.4K in the same week.
My Talking Tom 2 experienced a steady number of active users throughout the quarter, maintaining around 200K to 217K weekly. Revenue saw a significant spike to approximately $1.9K at the end of February. Downloads, however, showed a slight decline towards the end of the quarter, dropping to around 5.5K in the last week of March.
PK XD: Fun, friends & games had a mixed performance. Weekly revenue peaked in late January at about $9.9K but saw a decline thereafter. Downloads also showed a downward trend, decreasing from approximately 8.9K in late January to around 4K by the end of March. Active users followed a similar pattern, peaking at around 48K in late January and then declining to approximately 35K by the end of the quarter.
Toca Boca Hair Salon 4 maintained a relatively stable number of downloads and active users. Weekly downloads were around 10K at the start of the quarter but settled to around 4.9K by the end of March. Active users showed a slight decline, starting at approximately 21.3K and ending at about 12.9K. Revenue saw a significant drop from about $4.9K at the start of January to approximately $1.5K by the end of March.
For more detailed insights and data, visit Sensor Tower.
